Privacy Policy

1. Who We Are

LeadCrest ("we," "us," or "our") operates the website at leadcrestleads.com and related services. We are a lead generation platform that connects homeowners and property-service businesses with qualified contractors. We collect personal information from visitors who submit lead inquiry forms and manage how that information is shared with paying contractors.

If you have questions about this policy, contact us at support@leadcrestleads.com.

2. What We Collect

We collect information you provide directly:

• Contact info: name, email address, phone number
• Location: city, state, ZIP code
• Service details: type of service needed, property description, urgency, damage description
• UTM data: source, medium, and campaign tags from any marketing traffic that referred you
• Visitor ID: a browser-generated anonymous identifier stored in localStorage for analytics

We do not collect payment card information — all payment processing is handled by Stripe. We do not knowingly collect data from individuals under 18.

3. How We Use Your Information

We use the information we collect to:

• Connect you with relevant contractors in your service area
• Score and grade leads to help contractors prioritize outreach
• Deliver contact details to contractors who purchase your lead
• Send you service-related communications (quotes, contractor responses)
• Detect and prevent fraud on our platform
• Operate our analytics and service improvement programs

We do not sell your personal information to data brokers or third parties for their own marketing purposes.

4. Lead Handling Responsibilities for Contractors

When you purchase a lead through LeadCrest, you receive the homeowner's contact information under a limited license:

• Use only for the quoted service. You may not republish, resell, or transfer a purchased lead to a third party.
• No cold marketing. You may not use purchased lead data to contact the homeowner for services unrelated to their submitted request.
• Compliance with Do-Not-Call rules. Contractors are responsible for complying with applicable telemarketing laws, including the FTC's Telemarketing Sales Rule, when contacting purchased leads.
• Data minimization. Collect only the information you need to provide the service. Do not retain purchased lead data beyond what is necessary for completing the job.

LeadCrest is not responsible for how contractors use contact information after purchase. Contractors are solely liable for their own outreach, follow-up, and compliance with applicable laws.

5. Who We Share Information With

We share personal information in the following circumstances:

• Contractor purchase: When a contractor purchases a lead, they receive the homeowner's name, phone, email, and address — the minimum required to fulfill the service request.
• Service providers: We share data with Stripe (payment processing), our email delivery provider, and our analytics platform. These providers are contractually bound to use your data only to deliver the services they perform for us.
• Legal obligations: We may disclose information when required by law, court order, or to protect our legal rights.
• Business transfers: If LeadCrest is acquired or merged, user data may transfer to the acquiring entity under the same protections described here.

We do not share your information with advertisers, data brokers, or any party beyond what is described above.

6. Data Security

We implement industry-standard technical and organizational measures to protect your personal information, including encrypted connections (HTTPS), access controls on our servers, and regular security reviews. No method of data transmission or storage is 100% secure, and we cannot guarantee absolute security — but we take reasonable steps to protect your data.

If you suspect unauthorized access to your account or data, contact us immediately at support@leadcrestleads.com.

7. Cookies & Tracking

We use the following cookies and tracking tools:

• Essential session cookies: Required to maintain your login session and secure access to your account. These cannot be disabled without breaking core functionality.
• Analytics cookies: We use a browser-generated anonymous visitor ID stored in localStorage to track aggregate visit patterns and measure marketing campaign performance. This ID is not linked to any personal information.
• Stripe cookies: When you complete a payment, Stripe may set cookies to manage the checkout session. These are governed by Stripe's Privacy Policy.

You can manage or block cookies through your browser settings. Blocking non-essential cookies may affect some features of our site.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your data, subject to our retention obligations
• Opt-out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link or replying STOP

To exercise any of these rights, email support@leadcrestleads.com with your request and the email address associated with your account. We respond to verified requests within 30 days.

9. Data Retention

We retain lead data for up to 8 days after submission. After that window, leads are permanently deleted from our database — this is an automated nightly process. Contractor's purchase records (which lead was purchased, by whom, when) are retained for 2 years for billing and dispute resolution purposes.

We may retain anonymized, aggregated data indefinitely for analytics purposes — this data cannot be linked back to any individual.

10. Contact

If you have questions, concerns, or requests related to this Privacy Policy, reach us at: